What’s on in Alicante this week is all about the city finding its summer pace. The great Hogueras roar has faded, the midnight fireworks have finished, and Alicante has moved into early July with music in the squares, concerts by the port, cinema under the stars and the first signs of the neighbourhood fiestas that carry the city through the hotter months.
This is the time of year when Alicante works best in two halves: mornings for beaches, markets, museums and walks before the pavements start giving off heat like a pizza stone; evenings for concerts, terraces, old-town wandering and anything that sensibly begins after sunset.
This week brings free brass concerts in Plaza del Ayuntamiento, the start of the aQuarela concert programme at Muelle Live, events at Las Cigarreras, beach yoga for early risers, a new park and beach area at Almadraba, summer services on the beaches, Pride Week beginning, and the first events of the San Blas Moors and Christians celebrations.
There is plenty happening, but it is not a frantic week. It is more useful than that: a proper Alicante summer week, with things to do if you want culture, music, sea air, a nearby evening trip, or simply a good excuse not to sit indoors complaining about the heat.
Here is our guide to what’s on in Alicante this week, from Friday 3 July to Friday 10 July 2026.
Summer Brass Festival in Plaza del Ayuntamiento
One of the easiest and best city-centre events this week is the Summer Brass Festival, which forms a part of a series of music events that runs throughout the summer in the plaza ayuntamiento.
Most of the concerts take place at 9pm in Plaza del Ayuntamiento, which is just about perfect for July. The day has cooled down a little, the old town is nearby for dinner or drinks afterwards, and the setting in front of Alicante Town Hall gives the whole thing a lovely sense of occasion without feeling formal. We have often wandered up from the beach, found a table nearby, ordered something cold and refreshing, and ended up staying for a concert we had not even planned to see.
The official Alicante Turismo listing says this year’s musicians come from countries including Germany, Austria, Spain, Argentina, Italy, Chile, Norway, Mexico, Uruguay and Colombia.
The remaining programme is:
Friday 3 July
Moggio Jazz
Time: 21:00
Location: Plaza del Ayuntamiento
Style: jazz and original compositions
Saturday 4 July
Elio Rojas and Cuban Canvas
Time: 21:00
Location: Plaza del Ayuntamiento
Style: Latin jazz and original songs
Sunday 5 July
Egerländer Brass Alicante
Time: 21:00
Location: Plaza del Ayuntamiento
Style: traditional Austrian and Czech music, with original arrangements
Monday 6 July
Closing concert
Time: 12:00
Location: Piccolo Teatro, Finca Rabasa
Entry: free until capacity is reached
This is Alicante tip: if you are going to the concerts in Plaza del Ayuntamiento, make an evening of it. Have a wander through the old town first, then arrive a little early if you want a decent spot. Free summer concerts in beautiful squares have a habit of attracting people who previously claimed they were “just passing by” like us..
aQuarela at Muelle Live
The big music story this week is aQuarela, a new summer concert cycle at Muelle Live, down by the Port of Alicante.
The programme runs from 2 to 18 July, with a mix of major Spanish artists, international names, tribute shows and a few events that should pull in a broad summer crowd. The official aQuarela line-up includes Rosario, DJ Symphonic, Rosana, Alan Parsons Live Project, Yerai Cortés, Pablo Alborán, Bandalos Chinos & Silvestre y La Naranja, Valeria Castro, Anastacia, God Save the Queen, OT 2025 Tour and Luz Casal.
For this week, the main dates are:
Friday 3 July
DJ Symphonic
Location: Muelle Live, Muelle 12, Port of Alicante
Saturday 4 July
Rosana
Location: Muelle Live, Muelle 12, Port of Alicante
Monday 6 July
Alan Parsons Live Project
Location: Muelle Live, Muelle 12, Port of Alicante
Wednesday 8 July
Yerai Cortés
Location: Muelle Live, Muelle 12, Port of Alicante
Thursday 9 July
Pablo Alborán
Location: Muelle Live, Muelle 12, Port of Alicante
Friday 10 July
Bandalos Chinos & Silvestre y La Naranja
Location: Muelle Live, Muelle 12, Port of Alicante
Alicante has done well in recent years turning the port into an evening events space. Muelle Live is one of those places that works particularly well in summer: sea air, music, lights, and the comforting illusion that standing near water makes you cooler than you actually are.
Tickets and details: aQuarela Music
ADDA Jove: Orquesta Joven de Andalucía
For something more classical, the ADDA has a free concert on Friday 3 July as part of the ADDA Jove cycle.
The Orquesta Joven de Andalucía performs Richard Strauss’s Eine Alpensinfonie, Op. 64, at 8pm. Entry is free, but by invitation, and the ADDA listing says reservations should be made by email with your name, surname and number of attendees. Capacity is limited, with a maximum of four tickets per person. You can always just chance it and turn up. We have managed to get into some concerts that way when we found out a little too late to apply for tickets.
Orquesta Joven de Andalucía
Date: Friday 3 July
Time: 20:00–21:00
Location: ADDA, Avenida de Jijona, 5
Entry: free with ticket
Booking: protocolo.adda@diputacionalicante.es
The ADDA is slightly outside the tight tourist centre, but it is still very easy to reach by taxi, bus or a determined walk. Its situated very close to the Plaza de toros. It is also one of Spain’s best music venues, and a free orchestral concert there is not a bad way to spend a Friday evening.
Las Cigarreras: theatre, FESFOC and summer cinema
Las Cigarreras has several things going on this week, and it is worth keeping an eye on because it often hosts the kind of events that do not always reach the main tourist radar.
On Friday 3 July, Carisma is on at the Caja Negra at Las Cigarreras. The official listing describes it as a stage performance, with tickets at €10, available through Entradium and at the box office.
Carisma
Date: Friday 3 July
Time: 20:00
Location: Centro Cultural Las Cigarreras, Calle San Carlos, 78
Entry: €10
Then on Saturday 4 July, Las Cigarreras hosts FESFOC 2026, with doors opening at 19:30 and performances including La Pequeña and Mawela in the Jardín Vertical. The listing describes it as a consolidated part of Alicante’s cultural calendar and entry is free.
FESFOC 2026
Date: Saturday 4 July
Time: 19:30
Location: Las Cigarreras, Calle San Carlos, 78
Entry: free
And just at the edge of this week’s date range, on Friday 10 July, the summer cinema programme begins at Las Cigarreras. The first film is — Blake Edwards’ 1968 comedy The Party (starring Peter Sellers)— with live music by Gilbertástico and Antonio J. Iglesias. It starts at 22:00 and runs as part of the Cine de Verano en Cigarreras programme. Most events at Las Cigarreras are in Spanish, but as this is an English-language film, we are assuming the audio will be in English with Spanish subtitles. We are quietly hoping it is not dubbed, because while Spain has many great cultural achievements, dubbing Peter Sellers is not necessarily one of them.
Cine de Verano en Cigarreras
Date: Friday 10 July
Time: 22:00
Location: Centro Cultural Las Cigarreras
Film: The Party
Music: Gilbertástico and Antonio J. Iglesias
This is a very Alicante summer thing: a film, outdoors, late enough for the heat to have lost its worst manners, and with live music thrown in because apparently simply showing a film was not charming enough.
Live music at Entre Bambalinas
If you want something smaller, more laid back and more central than the port concerts, Entre Bambalinas is worth the cover charge.
It is on Avenida de la Constitución, right in the city centre, and offers live music in a more intimate setting. Their website lists blues, flamenco and jazz among the live music categories, with concerts starting at 20:30, and reservations available online or at the venue.
Entre Bambalinas
Location: Avenida de la Constitución, 9, Alicante
Concert start time: usually 20:30
Booking: online or at the venue
Phone: 96 696 28 95
Website: Entre Bambalinas
Entry: usually around €10, depending on the concert.
This is a good one for readers staying in the centre who want live music without making a full production of the evening. Sometimes you do not need a massive stage, wristband and crowd barrier. Sometimes you just need a table, a glass of something agreeable, and someone playing properly.
San Blas Moors and Christians begins
The Moors and Christians celebrations in San Blas begin properly inside this week’s date range, with important events on Friday 10 July and the bigger parades continuing over that weekend.
San Blas is one of the most useful local fiestas for visitors because it is walkable from the centre of Alicante. From Luceros, the train station or the Maisonnave area, you are not heading into the wilderness. You are walking into a residential barrio with a serious fiesta tradition.
The official San Blas programme lists Friday 10 July as one of the key opening nights. At 19:30 there is the XII Certamen Entrada de Bandas “Antonio Carrillos”, from the end of Calle Pintor Gisbert to the castle. At 23:00, the Nit de l’Olla parade follows an itinerary from the castle through Soto Ameno, General Mancha and Pintor Gisbert, with the Christian side setting off first.
Moors and Christians, San Blas
Date: Friday 10 July
19:30: Entrada de Bandas, from the end of Calle Pintor Gisbert to the castle
23:00: Nit de l’Olla parade
Route: from the castle, Soto Ameno, General Mancha and Pintor Gisbert (Castle meaning the temporary wooden structure they build for the event)
Neighbourhood: San Blas
The biggest parades then follow just outside this week’s range: the Christian entrance on Saturday 11 July at 20:00, and the Moorish entrance on Sunday 12 July at 19:30. Both use a route including Baltasar Carrasco, Poeta Garcilaso, Soto Ameno, General Mancha and Pintor Gisbert.
This should be excellent. Colour, music, costumes, late-night noise, and a very local atmosphere. In other words, Alicante behaving exactly as Alicante should.
This is Alicante tip: if you are staying in the city centre, consider walking up early, watching the build-up and then deciding where to stand (or sit). San Blas is close enough to be easy, but once the parade routes are busy, drifting around without a plan can become a slow shuffle with added trumpets.
Pride Week begins in Alicante
Alicante Pride begins on Monday 6 July and runs until Saturday 18 July
The programme includes festive, activist and cultural events, but the main march is later, on Saturday 18 July. Local reporting says the 2026 march will take place under the slogan “Son derechos humanos, no son ideologías” — “They are human rights, not ideologies.”
Alicante Pride Week
Dates: 6–18 July
Main march: Saturday 18 July
Start point for the march: Plaza de los Luceros, according to Alicante Entiende’s public announcement
This week: programme begins, with the main parade still to come
We will return to Pride properly nearer the main parade, but it is worth flagging now so people can plan ahead.
New Almadraba Park and beach area
One of the best practical additions this week is the new Almadraba park and beach area.
The redeveloped space has opened to the public with around 25,000 square metres of green areas, accessible pedestrian paths, children’s play areas, foot showers, fountains, bicycle parking, new seating and a better coastal connection towards the marina. The project has also enhanced the Roman archaeological site linked to the Almadraba-Camping Bahía villa, where the Venus of Alicante was found.
This is one to mention not just because it is new, but because it is genuinely usable from the city.
You can walk there from the centre by heading to the far end of Postiguet Beach and continuing along the coast road, through the recently converted walking tunnel that used to be part of the old railway route. We wrote about that walk here: Beaches in Alicante: discover the scenic path from Postiguet to Albufereta
It is a lovely coastal route, especially if you go in the morning or early evening. It will take about an hour but you will pass a few chiringuitos on the way. Do not be heroic and attempt it in the full blast of the afternoon sun unless you enjoy arriving at places looking like you have been lightly poached.
Accessible beach services in Alicante
Alicante’s accessible beach service is now running for the summer.
The service is available until 15 September on Postiguet, San Juan, Urbanova, Albufereta and Tabarca. Diario de Alicante reports that adapted bathing and recreational-educational areas operate from 10:00 to 18:00 at Postiguet, San Juan and Urbanova, while Albufereta and Tabarca have accessible bathing access.
The service includes assistance with bathing using amphibious chairs for people with reduced mobility, plus adapted facilities such as shaded areas, wide access walkways, accessible toilets, showers and changing rooms at several beaches.
Accessible beach service
Dates: until 15 September
Main beaches: Postiguet, San Juan, Urbanova, Albufereta and Tabarca
Hours: 10:00–18:00
Services: adapted bathing, amphibious chairs, accessible walkways and beach facilities depending on location
For the latest details, locations and reservations, it is best to check the official Alicante City Council page for Playas accesibles. They list the accessible beach points and give an information and reservations number: 682 893 102.
Beach yoga and early starts
If you want to start the week feeling virtuous rather than merely sun-fried, there are a couple of beach yoga options around Alicante and El Campello.
On Saturday 4 July, there is a sunrise Kundalini Yoga and Meditation session on Muchavista Beach in El Campello (or some people think of it as the north end of San Juan Playa) from 7:00 to 8:00. Reservations are recommended by phone on 630 138 560, with a suggested voluntary donation of €5–€10.
Sunrise Kundalini Yoga
Date: Saturday 4 July
Time: 07:00–08:00
Location: Muchavista Beach, El Campello
Booking: 630 138 560
Suggested donation: €5–€10
There are also bilingual beach yoga sessions listed in El Campello during the week, and a Friday morning beach yoga session has been listed for Postiguet from 7:30 to 8:30.
This is one of those activities that sounds marvellous the evening before. The challenge is remembering that 7am exists.
A hotel pool day without booking a hotel room
Another useful summer idea is a hotel pool day pass.
This is especially handy for people staying in apartments, residents without a pool, or visitors who fancy a pool day without booking a night in a hotel. There is an Eventbrite listing for a day pass at the COR pool at INNSiDE Alicante Porta Maris, and there are other hotel day-pass options around Alicante too.
For example, Port Alicante advertises a day pass including a Balinese bed from 10:00 to 20:00, pool access and food/drink credit.
This is not really an “event”, but it fits the direction we are taking with these weekly guides: not just what is happening, but what is actually useful for enjoying Alicante in summer.
Nearby in Villajoyosa: La Vila Street Food Market
If you are in La Vila Joiosa / Villajoyosa this week, or fancy a nearby evening trip, the third La Vila Street Food Market runs from 2 to 5 July.
The event takes place in Parque Antoneta, by the sea, and includes international food, a design market, family activities and live music. The official Villajoyosa announcement says it runs from 2 to 5 July, in the park by the Mediterranean.
La Vila Street Food Market
Dates: 2–5 July
Time: 20:00–00:00
Location: Parque Antoneta, Villajoyosa
Entry: free
Website: Villajoyosa
Good for: food trucks, music, family atmosphere, sea views
We normally keep this guide focused on Alicante city, but Villajoyosa is close enough by car or tram to be useful for readers who are already moving around the coast.
Museums and cool indoor options
July is a very good month to remember that Alicante has museums. Not only because they are interesting, but because they have walls, shade and air-conditioning, three of civilisation’s better inventions.
At the MACA, the exhibition Del color en el arte (Coloramas) runs until 13 September. It explores colour as the central principle of composition and includes works from the MACA collection covering 75 years, from 1949 to 2025. Entry is free.
Coloramas at MACA
Dates: until 13 September
Location: MACA, Museo de Arte Contemporáneo de Alicante
Hours: Tuesday to Saturday 10:00–20:00; Sundays and holidays 10:00–14:00
Entry: free
At the MUBAG, Gisbert (1834–1901) runs until 25 October. It is the first large monographic exhibition dedicated to the painter Antonio Gisbert, one of the important figures of 19th-century Spanish painting, with around 90 pieces including paintings, drawings, photographs and personal documents. Entry is free.
Gisbert at MUBAG
Dates: until 25 October
Location: MUBAG, Museo de Bellas Artes Gravina
Hours: Tuesday to Saturday 10:00–20:00; Sundays and holidays 10:00–14:00; closed Mondays
Entry: free
Other easy options this week include:
Santa Bárbara Castle
The castle is open daily in summer from 10:00 to 23:00, according to the official castle information.
Best time to go: early morning or evening.
Worst time to go: when the sun is directly overhead and your only plan is “I’ll be fine”.
The Ocean Race Museum
The museum’s summer opening hours run from 25 June to 8 September, with Wednesday and Sunday 10:00–14:00, and Thursday, Friday and Saturday 10:00–18:00. It is closed on Mondays and Tuesdays.
Good for: families, sailing fans, port wanderers, and anyone wanting something indoors but not too heavy.
Watch the World Cup in Alicante
The World Cup knockout rounds continue this week, and Alicante’s sports bars should be busy again.
England play Mexico in the World Cup Round of 16 in the early hours of Monday 6 July, with kick-off at 2am Spanish time.
We are currently trying to confirm whether any Alicante venues will be showing the match live at that time. A 2am Monday kick-off is not quite normal sports-bar territory, so we do not want to list places unless we are confident they will actually be open and showing it.
If we get confirmation, we will post the details on our Facebook page, so follow This is Alicante there for updates. In the meantime, Red Corner, Austin’s and The Little Duke are the obvious places to check directly, but for this one we strongly recommend contacting the venue before making plans.
For very late matches, always check ahead. A 2am football kick-off is not the same thing as casually asking somewhere to put the tennis on.
Tramnochador: Alicante’s summer night TRAM service
Alicante’s summer night TRAM service, known as Tramnochador, starts on Friday 3 July and runs on Friday and Saturday nights until 29 August.
This is useful if you are staying in Alicante city but want to spend an evening in San Juan Playa, El Campello, Benidorm or Altea without worrying too much about getting back. The service covers lines 1, 2, 3, 4 and 9, with Luceros as the main city-centre starting point.
In simple terms, it means the TRAM keeps running later than usual on summer weekends, so places along the coast become much easier for evening plans. You could have dinner in El Campello, go for drinks around San Juan, or stay later in Benidorm without immediately entering the taxi lottery.
It is still worth checking the exact timetable before you travel, especially for the return journey. The important thing is not just getting there; it is knowing when the last tram back to Alicante leaves. Summer confidence is lovely, but it does not help much when you are standing on a platform at 2am with 12% phone battery.
Check the latest timetables on the official TRAM d’Alacant website.
Take the This is Alicante self-guided walking tour
If you want to explore Alicante properly, our self-guided walking tour is available on VoiceMap.
The tour takes you through Alicante’s history, streets, plazas and stories at your own pace. There is no group to keep up with, no bored guide repeating the same script for the 400th time, and no raised umbrella bobbing about in front of you like a surrender flag.
You just use your phone and headphones, and the commentary plays automatically as you walk.
You can find it here: Spain’s City of Light: Alicante’s History and Highlights
This is a good week for it because the city is settling into summer mode, and the best time to walk is early evening, when the light softens and Alicante becomes very pleased with itself.
Bookable ideas for visitors
If you are visiting Alicante this week and want something arranged rather than improvised, these may be useful.
Flamenco experience with tapas option
A bookable evening flamenco experience in Alicante, with a tapas menu option. Useful if you want a Spanish evening out without having to assemble the plan yourself from five browser tabs and a mild argument.
Link: Flamenco experience in Alicante
Paella cooking class in Alicante
If you would rather do more than simply eat paella, you can book a cooking class and learn how to make it properly. It is a good option for visitors who want something hands-on, social and very Spanish, without spending the whole day on an excursion.
A paella class is also a useful reminder that paella is not “rice with anything you found in the fridge”, despite what some restaurants in tourist areas may suggest with a perfectly straight face.
Link: Paella cooking class in Alicante
Guadalest, Altea and Algar Waterfalls day trip
A day trip from Alicante covering Guadalest, Altea and the Algar Waterfalls. This is a good one in summer if you want to see more of the province without hiring a car. Algar, in particular, becomes rather persuasive when Alicante is hot enough to make door handles feel personal.
Link: Guadalest, Altea and Algar Waterfalls day trip
Other Activities to Try in Alicante this week:
Final thoughts
So, what’s on in Alicante this week?
Quite a lot, but in a different way from Hogueras. This is not a week of monuments burning in the street and midnight fireworks over Postiguet. It is more of a proper July week: outdoor concerts, port music, neighbourhood fiestas starting up, late-night cinema, beach services, museum exhibitions, coastal walks and small discoveries that make the city feel alive beyond the obvious postcard version.
The Summer Brass Festival gives the centre a lovely free cultural thread. aQuarela brings major music to the port. Las Cigarreras keeps doing what Las Cigarreras does best: interesting things that many visitors would otherwise miss. San Blas begins its Moors and Christians celebrations. Pride starts. Almadraba has a new seafront space. And the beaches, finally, are properly in summer-service mode.
Alicante in July rewards people who pace themselves. Do something in the morning, hide from the worst of the afternoon, and come back out when the city remembers how to breathe.
Something more…
Have you ever wondered what it would be like to live in Spain, or more specifically Alicante?
We’ve put together a small series of blog posts to give you a feel for life here in Alicante. Mostly written by Anabel, who works as an estate agent here in the city, the series looks at the everyday details of living here: food, neighbourhoods, the market, the city centre and the small things that make Alicante feel like home.
We’ve lived right in the centre of Alicante for over five years, and moving into the city centre was one of the best decisions we could have made.
Read the series here: Living in Alicante
If you have any questions about what it is like to live here, or the process of buying a home in Alicante, you can also pop in to see Anabel at Vende Mi Vivienda on Mushroom Street.
